Transforming Dreams into                   Moments

Transforming Dreams
into                    Moments

|

Unforgettable

Weddings
Birthday Parties
Bridal Showers
Special Occasions
Date Nights
Weddings
Birthday Parties
Bridal Showers
Special Occasions
Date Nights

Welcome to Rheta Allen + Company, where we specialize in turning your most cherished moments into extraordinary experiences. With a passion for precision and a commitment to creativity, we take the stress out of event planning, allowing you to focus on savoring every moment of your celebration. 

 Let Us Craft Your
           Occasion

Perfect

CHECK OUT
OUR NEW STORE!

335 Main Street
Middleburgh, NY 12122

Hours:
Closed Mon + Tues
Wed-Fri 10am-6pm
Sat + Sun by appointment

Jaylene and Scott grew up together in the very, very small town of St. Johnsville, New York. From a very young age, they always motivated each other in life, sports, arts, fashion, and design. They were determined to get out of their small town to continue their education, travel, work hard, and capture as many life experiences as they could to grow as individuals and be their true authentic selves.

Meet Jaylene + Scott

OUR STORY

We are excited to announce the grand opening of our new storefront! Our beautiful new space features a showroom where clients can explore our extensive inventory and see firsthand examples of how their events will come to life. Additionally, we have a dedicated meeting space for personalized consultations, ensuring a seamless and enjoyable planning experience. Our storefront also includes a retail area, offering a selection of party supplies, grab-and-go balloon garlands, fresh flowers, and more. Visit us to discover how Rheta Allen + Company can transform your next event into an unforgettable celebration and to shop for all your party essentials!






Our  Storefront

COME VISIT US!

Once you've approved the plan and quote, it's time for the magic to unfold. Sit back and relax as we meticulously coordinating every aspect of your event. On the day of the event, watch as your dream celebration unfolds before your eyes, leaving you and your guests with cherished memories to last a lifetime. Your special occasion is guaranteed to be nothing short of spectacular.



BRINGING YOUR VISION TO LIFE

04

Let's dive deeper into your vision! Whether you have a clear concept in mind or need help brainstorming ideas, we'll collaborate to create a vision board or mood board that encapsulates the essence of your event. Feel free to share any inspiration photos or Pinterest boards you've curated – every detail counts. Based on our discussion, we'll craft a comprehensive plan tailored to your preferences and provide you with a detailed quote for your consideration.



 INSPIRATION SESSION

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During our initial consultation, share essential details such as your budget, event date, location, time, and any specific themes or preferences you have in mind. Don't worry if you're unsure about certain aspects – we're here to offer guidance and inspiration.



Consultation

02

Reach out to us using our contact form to kickstart the journey towards your dream event. Whether it's a wedding, date night, or milestone celebration, we are here to turn your vision into reality.



REACH OUT

01

Embark on a journey of seamless elegance and unforgettable moments with Rheta Allen + Company. From intimate gatherings to grand affairs, we specialize in crafting events that exceed expectations and leave lasting impressions.

OUR STEP BY STEP PROCESS

I would recommend Jaylene’s work to anyone! She decorated my graduation party with every last detail that I could’ve ever asked for! She captured exactly what I wanted and was super easy to work with. Beautifully done and would recommend her for any special event. Thank you Jaylene!
- Abi Q.






We hired Rheta Allen + Company to decorate for our daughter’s high school graduation party. We were so pleased at the professionalism and artistic presentation! It was just beautiful and stayed true to my daughter’s theme. We would highly recommend for any occasion or venue!
- Christy G.






Jaylene & Scott are the best people to work with. Not only are they the sweetest people ever, but they truly will make your party dreams come true. Planning a party can be stressful, but they have made the process completely stress free & so easy. I have recently hired them to help with my bridal shower as well as my daughter’s birthday parties. Their work exceeds my expectations & their attention to detail is simply amazing. I cannot say enough great things about this company. Highly recommend!!!
- Marissa C.






I cannot thank Jaylene enough for the beautiful work she created for my daughter’s 5th birthday party! I gave her the theme my daughter chose and trusted her to come up with her own creation to go along with it. She did not disappoint! I’m still getting compliments on how beautiful the decor set up was. She made sure everything was just perfect!
- Cassie L.






I worked directly with Jaylene and she was an extreme joy to work with. So professional, and very easily saw the vision I had for my Thir-tea party. She transformed a very standard bar space to make it feel magical and whimsical which truly made my day. Countless people asked about the decorations. It was a relief to have someone take over and do all the decorating for the party. It made it very stress free. I could not recommend this company enough.
- Danielle K.






Jaylene and Scott helped to bring my vision to life for my daughter’s 1st birthday party. To say the day felt magical because of their attention to detail and care for everything would just be an understatement! They were professional and truly a pleasure to work with. I will absolutely be utilizing them for future events. They were the first professionals that were able to exceed my expectations and I’m so excited to work with them again!
- Lindsey M.






Let us guide you through the planning process while you sit back, relax, and anticipate the magic of your upcoming event.

 Ready to embark on a journey of exceptional memories?

 Ready to embark
on a journey of exceptional memories?

STOREFRONT

335 Main Street
Middleburgh, NY 12122

Hours:
Closed Mon + Tues
Wed-Fri 10am-6pm
Sat + Sun by appointment